Official Launch of arlt at U.S. Premium Market Erewhon
Marking the full-scale entry into the global high-end market

Check the article
https://www.beyondpost.co.kr/view.php?ud=2025101509452487909aeda69934_30
arlt, a Lifestyle Brand Combining Sustainability and High-End Aesthetics,
Officially Launches at U.S. Premium Market Erewhon
arlt is now making its global market debut at Erewhon, a premier California-based market favored by global stars such as Travis Scott and BLACKPINK’s Lisa.
Erewhon is renowned as a trend-leading channel with strict curation standards and a strong commitment to wellness,
guiding conscious consumer choices.
Just as Erewhon prioritizes clean labels and eco-friendly values,
arlt has consistently delivered a “Green High-End” experience, combining functionality, design,
and material innovation under the belief
that choosing environmentally-friendly products should never be inconvenient or compromised.
arlt offers a new lifestyle where sustainability and personal taste coexist,
proving that eco-conscious choices can be both beautiful and highly functional.
The arlt Paper Cleaner, launching at Erewhon, is made entirely of paper, dramatically reducing environmental impact.
Developed in collaboration with Yuhan-Kimberly,
its specialized tape minimizes fabric damage while effectively removing lint and pet hair,
setting a new standard for fabric care for fashion-conscious consumers.

A representative from arlt stated,
“Erewhon’s strict entry standards serve as recognition of arlt’s commitment to balancing sensibility and responsibility.
Through this launch, we aim to deliver the value of a sustainable lifestyle to fashion- and eco-conscious consumers worldwide,
while solidifying our position as a Green High-End brand.”
In addition to the Paper Cleaner, arlt is expanding its product portfolio with items such as Perfume Bars,
and is preparing for launches in prestigious domestic and international department stores.
Purchasing a single arlt Paper Cleaner Compact helps reduce 133g of carbon,
reflecting the brand’s commitment to meaningful sustainable consumption.
arlt plans to continue creating impactful eco-friendly results for consumers through a variety of products.
Erewhon Locations:
Beverly Hills | Calabasas | Culver City | Silver Lake | Studio City | Beverly Blvd | Pacific Palisades | Pasadena | Manhattan Beach
Official Launch of arlt at U.S. Premium Market Erewhon
Marking the full-scale entry into the global high-end market
Check the article
https://www.beyondpost.co.kr/view.php?ud=2025101509452487909aeda69934_30
arlt, a Lifestyle Brand Combining Sustainability and High-End Aesthetics,
Officially Launches at U.S. Premium Market Erewhon
arlt is now making its global market debut at Erewhon, a premier California-based market favored by global stars such as Travis Scott and BLACKPINK’s Lisa.
Erewhon is renowned as a trend-leading channel with strict curation standards and a strong commitment to wellness,
guiding conscious consumer choices.
Just as Erewhon prioritizes clean labels and eco-friendly values,
arlt has consistently delivered a “Green High-End” experience, combining functionality, design,
and material innovation under the belief
that choosing environmentally-friendly products should never be inconvenient or compromised.
arlt offers a new lifestyle where sustainability and personal taste coexist,
proving that eco-conscious choices can be both beautiful and highly functional.
The arlt Paper Cleaner, launching at Erewhon, is made entirely of paper, dramatically reducing environmental impact.
Developed in collaboration with Yuhan-Kimberly,
its specialized tape minimizes fabric damage while effectively removing lint and pet hair,
setting a new standard for fabric care for fashion-conscious consumers.
A representative from arlt stated,
“Erewhon’s strict entry standards serve as recognition of arlt’s commitment to balancing sensibility and responsibility.
Through this launch, we aim to deliver the value of a sustainable lifestyle to fashion- and eco-conscious consumers worldwide,
while solidifying our position as a Green High-End brand.”
In addition to the Paper Cleaner, arlt is expanding its product portfolio with items such as Perfume Bars,
and is preparing for launches in prestigious domestic and international department stores.
Purchasing a single arlt Paper Cleaner Compact helps reduce 133g of carbon,
reflecting the brand’s commitment to meaningful sustainable consumption.
arlt plans to continue creating impactful eco-friendly results for consumers through a variety of products.
Erewhon Locations:
Beverly Hills | Calabasas | Culver City | Silver Lake | Studio City | Beverly Blvd | Pacific Palisades | Pasadena | Manhattan Beach